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The Giftbit Blog | Digital Gift Cards, Rewards, and Incentives

How to Send Global Rewards to Recipients in Different Countries

Written by Andrew Flaro | October 13, 2026

Knowing how to send global rewards and incentives to people in other countries requires more than collecting a few foreign email addresses and setting some gift card values. A digital reward that works in one country may not work in another, and currency, brand availability, denominations, and redemption rules can all vary by market.

Whether you're sending a thank-you to a teammate for a job well done or bulk gift cards to international research participants, start with where your recipients live, then match the reward, currency, and delivery setup to each location.

In this guide, we’ll walk you through how to send global rewards quickly and easily with Giftbit (spoiler: it's easy!).

Sending global rewards TL;DR

  • Start with the recipient’s country, not the gift card brand. Confirm that the gift card can actually be used where the recipient lives.
  • Set reward values for the recipient’s local currency and check available denominations before finalizing your budget.
  • In Giftbit, global sending generally means confirming regional availability, funding the appropriate balance, creating a country-specific template, and matching each recipient group with the correct template.

What makes sending global rewards different from sending domestic rewards?

A gift card that works in one country may not work in another. Brands, currencies, available values, and redemption rules can all change by market, so you can’t always send the same reward to everyone on an international list.

For example, a retailer may operate in several countries but issue separate digital payouts for each one.

That means a Sephora card purchased for the U.S. may not work in, say, Canada or Europe, even if the brand name is the same.

Even countries that share the same currency could still have different rules that affect your ability to send the same reward.

So to send global rewards, start with where each recipient lives, then choose a reward they can actually use there. 

From there, you can decide whether a merchant-specific gift card, a choice-based reward, or an eligible prepaid option like Visa® or Mastercard® makes the most sense. 

→ Get help deciding between gift cards and prepaid cards here. 

What should you check before sending rewards internationally?

Before sending international eGift cards, confirm the recipient countries, local reward availability, currency, reward value, delivery method, and tracking plan:

  • Recipient location: Which countries are included, and where will each person redeem the reward?
  • Local availability: Which brands or reward types are actually available in those countries?
  • Currency and value: What currency should the reward use, and are your intended denominations available?
  • Delivery: Will you send directly by email, use another approved workflow, or automate the send?
  • Tracking: How will you separate countries and reconcile delivery and claim status afterward?

It is also worth checking denominations before you lock the budget. Some values unlock more reward choices than others. A rounded local amount may provide a better selection than an exact currency conversion.

Which countries can you send Giftbit rewards to?

Giftbit supports regional gift card catalogs across North America, South America, Europe, Asia, Africa, and Oceania.

The current Giftbit rewards catalog is the best place to check what is available in a specific market, since brands and product availability can change.

As of Fall 2026, Giftbit supports the following countries:

Region Currently supported countries
North America USA, Canada, Mexico
South America Brazil, Argentina, Peru
Europe Great Britain, Ireland, France, Italy, Spain, Germany, Netherlands, Sweden, Poland, Austria, Belgium, Switzerland, Norway, Denmark, Finland, Luxembourg, Greece, Romania, Czechia, Portugal, Bulgaria, Hungary, Croatia, Slovenia, Slovakia
Asia India, Singapore, South Korea, Malaysia, Philippines, China, Japan, Thailand, United Arab Emirates
Africa South Africa
Oceania Australia, New Zealand

Cards listed under Great Britain may also work in Northern Ireland, depending on the card terms. The same goes for Scotland and Wales (since they're both part of Great Britain).

Gift card catalog coverage and prepaid-card coverage are separate, so don't treat one as a proxy for the other.

And see here to learn about sending gift cards to Puerto Rico and other US territories. 

How to fund global rewards in Giftbit

How you fund global rewards in Giftbit depends on the currencies you need and how your organization wants to manage balances and conversion.

Credit card funding is available in USD and CAD and currently carries a 2.9% processing fee. Wire funding is available in USD, CAD, GBP, EUR, MXN, and AUD. What's more, Giftbit does not add a bank-transfer fee. See the Giftbit funding guide for current funding details.

For other regions, you can use USD or CAD as a default currency. Giftbit converts from that balance when the reward is sent, using the daily conversion rate, while the recipient receives the reward in the applicable local currency. If you also hold funds in the destination currency, those funds are used first and the default balance covers any remainder.

How to send global rewards in Giftbit

To send global rewards in the Giftbit platform, group your recipients by country, confirm local reward options, fund the account, create a template for each country, and send each group through the correct template.

  1. Identify recipient countries: Start with the actual recipient list and group people by country.
  2. Check the catalog: Confirm brands and denominations for each market before choosing the final reward value.
  3. Fund the account: Use the funding setup that matches the currencies and balances your program needs.
  4. Create a country-specific template: In the Giftbit app, templates control the region, value, reward options, and recipient messaging. Even countries that share a currency need separate templates because rewards are often region-locked. 

    For example, even though France and Germany both use the euro, they require separate templates because available rewards and redemption restrictions can differ by country.

  5. Set the local value and test the experience: Configure the amount in the destination currency, then use the test-email option to preview the message and basic redemption flow. Test emails are not real rewards and do not use account funds.
  6. Match each group to the correct template: Upload or select the relevant recipients and verify the country, currency, and template before sending.

What should you double-check before sending a global reward campaign?

Before sending a global reward campaign, check that each recipient is assigned to the correct country, template, currency, reward value, and locally available catalog. Ask yourself:

  • Are all recipient countries currently supported for the reward type you want to send?
  • Have you checked the live catalog and available denominations for each country?
  • Does each country have its own template?
  • Are the necessary balances funded, or is a default currency configured?
  • Have you previewed the template and recipient experience?
  • Are recipient lists segmented so each group receives the correct regional reward?

Send global rewards based on where recipients can use them


A global rewards program is easier to manage when you build it around recipient location first, then match the country, currency, reward options, funding, and delivery setup. That approach reduces the chance of sending a reward that looks right to the sender but cannot be used by the recipient.

If you're ready to send gift cards to global recipients, create a free Giftbit account to start your self-serve program.

Or book time with the Giftbit team to discuss a more complex, high-volume, or multi-region setup.