As a small business or new startup, you need to get creative to boost sales. Outperforming your competitors can be challenging when you're new to the industry.
Are you pouring more capital into overhead costs than you'd like? One creative way to boost sales growth is through gift card incentives. Paying a small amount for gift card rewards can have a huge payoff in your sales and customer retention.
This article will explain how to use gift cards as rebates and sales incentive ideas to turbocharge your growth.
Gift cards benefit several aspects of your business's sales strategy. Here are four unique ways to incorporate gift card incentives into your marketing process — and gain new customers.
Social media giveaways are popular sales incentive schemes because they work. Hosting a gift card giveaway on your own social media platforms is an excellent way to attract new customers and boost sales.
You can invite your current followers to "like" and "share" your social media post to enter the giveaway. Once they do, their followers will learn about the giveaway and your business as well. This kind of exponential sharing and awareness is invaluable, especially if you're going up against established competitors.
Offering e-gift cards as giveaway prizes means that the winners receive their rewards instantly.
When it comes to sales incentive plans, if you don't already have a loyalty program, it's time to build one. These programs can reward customers with e-gift cards for returning to your company.
Many point of sale systems allow you to build loyalty programs into your sales process. The first time a customer makes a purchase, they enter their contact information to join the loyalty program. Then, after visiting your business a certain number of times, they receive an automatic gift card reward.