5 Reasons Your Market Research Campaigns Aren't Working

Market research campaign not working? It’s a market researcher’s nightmare: You designed your survey, sent it out through all your channels, and… nothing happened. A few responses trickled in, but they didn’t indicate any clear trends. Should you redo it? Promote it somehow? Why aren’t you getting the data you need? If you had a low response rate on your survey, or didn’t get much useful data, you’re probably wondering where you went wrong. Here are a few potential problems to consider:

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