How To Use An API To Send Amazon.com Gift Cards

A scalable gift card API is a powerful tool that businesses use to distribute bulk Amazon.com gift cards for their rewards and incentives programs. 

Whether you’re managing customer loyalty, employee engagement, sales incentives, or something else, integrating Amazon.com gift card distribution into your existing app or software can dramatically simplify the process of delivering rewards and disbursements.

In this article we’ll explore gift card APIs, explain why they're crucial for effective program management, and show you exactly how to use them to buy and send Amazon.com gift cards.

What exactly is an API to send Amazon.com gift cards?

A gift card API is a tool that allows businesses to automate the process of sending Amazon.com digital gift cards and other digital rewards through programmatic requests.

Or in layman's terms, it lets you integrate Amazon gift card distribution into your existing software. This in turn lets you deliver Amazon.com digital gift cards (and sometimes other types of gift cards and prepaid cards) in real-time through your own app or portal.

This kind of real-time automation is crucial for businesses that rely on timely rewards to motivate actions. By ensuring that bulk digital gift cards are delivered right away, you can reinforce your desired behavior while engagement is still high.

Gift card API: the technical details

In simple terms, an API, or Application Programming Interface, is a software intermediary that lets two computer programs communicate with each other.

Using a tool like Giftbit's RESTful API will connect your company’s app or platform with Giftbit’s complete digital rewards platform and global catalog (which includes gift cards for Amazon.com, Amazon.ca, Amazon.fr, Amazon.de, Amazon.co.uk, Amazon.it, Amazon.com.mx, and Amazon.es, along with hundreds of other popular brands). Learn more about sending Amazon brand gift cards internationally here. 

This means you (or your web developer) can use the Giftbit API to integrate Amazon.com gift cards, along with Visa® and Mastercard® prepaid cards, Starbucks gift cards . . .

and literally every other option in our diverse catalog, directly into your own company’s software. 🙌

The Giftbit API is easy to understand and specifically designed to make integration as simple as possible.  Its purpose is to do one thing: take an order and send the reward.

Translation: you (or your developer) can have a seamless reward and payout workflow up and running in no time.

For example, according to Greg Augustine, Project Manager at Prime46, his company’s developer was able to integrate the Giftbit API with their processes in just two days.

“It wasn’t difficult for our developer to implement at all,” Greg remembers. “I basically told him, ‘Here's the information I have, let me know if you need anything more.’ And I haven’t heard anything since."

To sum up, if your company wants to integrate a gift card program directly into your existing workflow and/or platform, you’ll need an internal or external developer to connect it via API (or via Zapier, a simpler route which we’ll cover further below).

When choosing a new API, your developer will look for one with high uptime that is also reliable, secure, and cost-effective, with a fair and transparent pricing model.

But if you're a business owner or program manager,